One of the key skills we teach you in The Internet Marketers Club is Search Engine Optimization.
Now there are a lot of courses around on this however we like to give it to you straight from the horses mouth.
The following link is the online Google’s SEO Starter Guide which is in PDF format.
This is the basics of Search Engine Optimization and once you have learnt this we can then move onto more advanced optimization techniques.
The Search Engine Optimization Starter Guide covers around a dozen common areas that webmasters might consider optimizing.
There are lots of videos available directly from google Chief Matt Cutts
These areas (like improving title and description meta tags, URL structure, site navigation, content creation, anchor text, and more) would apply to webmasters of all experience levels and sites of all sizes and types.
Throughout the guide, they also worked in many illustrations, pitfalls to avoid, and links to other resources that help expand their explanation of the topics. They plan on updating the guide at regular intervals with new optimization suggestions and to keep the technical advice current.
Download the Search Engine Optimization Starter Guide